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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition av Kevin Keller, Vanitha Swaminathan

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition av Kevin Keller, Vanitha Swaminathan

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Genre: Erhvervslitteratur, Erhverv, finans og jura, Typ: Papirbøger, Sprog: EngelskLæs mere
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Glob...waminathan